CAPITAL STRATEGY | FUNDING ADVISORY | INVESTOR READINESS
Assess your investor readiness, identify gaps, and get a prioritized framework to close the gap.
Find out how ready your startup or early-stage business is to raise capital.
The BRANDThink Investor Readiness (IR) platform assesses your investor readiness at every stage of the readiness process. Based on the founder profile and a complex assessment, the IR Platform delivers Readiness Findings, a downloadable Summary Report, and a Readiness Task Management framework with prioritized action steps to close gaps.
Video demonstration will be embedded here
The assessment is a highly structured evaluation delivering a detailed framework that gives you a binary readiness status and the steps you need to complete before you talk to investors. It considers everything, leaving no stone unturned. As you complete tasks in the Readiness Management section, it monitors your progress and updates your readiness scores. The Investor Readiness Assessment is the framework you need to consider all aspects of preparedness and be fully prepared for investor diligence.
The investor-readiness process is complex and synergistic. It’s always fluid and inevitably evolves over time. It is rarely linear, with many steps happening concurrently and one decision shaping another. The BRANDThink Investor Readiness Assessment helps you consider all the critical aspects of raise readiness to put you in the strongest possible position.
Investors don't just fund ideas. They fund founders who have done the work to lower their risk profile and make their ideas investable.
Assess
Answer a comprehensive, structured set of investor-grade readiness questions across 26 assessment modules that a pre-revenue, pre-seed, or seed-stage investor will examine.
Score
Receive a quantified Investor Readiness Score with module-by-module breakdowns, Findings Summary, and Findings Report across 26 readiness categories.
Act
See your highest-priority gaps and sequenced action steps. Customize action tasks to your workflows, assign tasks for completion, and strengthen investor readiness and lower your risk profile before investor outreach.
How to use the BRANDThink Investor Readiness Assessment
Fill out the input variables for your company profile. This tailors the assessment to your business, stage, model, sector, and more. Create an account to purchase the assessment and save your progress. Work through each module (up to 26 modules and 289 assessment inputs, depending on profile variables). You can add notes where helpful to document what informed each score. You can return and adjust your answers as things progress. As you go through the modules, your Readiness Findings and Summary update in real time with an overall Investor Readiness percentage, a module-by-module breakdown, a readiness verdict, overall scoring and priority, key strengths, key weaknesses, and recommended next steps.
The Readiness Management section organizes readiness gaps into a prioritized to-do list, grouped by module category. It is a management and organizational framework for tracking progress, assigning tasks to team members, and maintaining status. Your readiness scores, module percentages, and overall readiness update to reflect your progress. You can customize the priority order of readiness tasks or pin tasks to the top to better align with your workflow. Return to the profile or assessment anytime to make changes or updates; scoring and module assessments adjust as you update tasks and complete them.
The Assessment can be purchased for a one-time cost of $249. It includes the comprehensive Readiness Assessment, Readiness Findings, and the downloadable Summary Report. You can return to the Assessment at any time to update your profile and/or your scores and continuously track your readiness status. Your Findings and Summary update in real time. We will securely host your data and provide all Assessment functionality for 6 months from the date of purchase.
If you purchase the Readiness Assessment separately, you can return anytime to add Readiness Management tools for $24.99 per month for as long as it supports your fundraising process, with cancellation at any time. To receive one free month of Readiness Management, you can bundle the Assessment cost with six months of Readiness Management for the cost of five.